Market Samurai Review

Market Samurai is the latest software from the Noble Samurai Team. Eugene Ware is the head of this company working with expert coder Andrew Harris and Marketing expert Brent Hodgson. A beta version of Market Samurai was initially released to Immediate Edge members only. Then a 40-day trial was offered to users who participated in the 30-day challenge. In September 2008, the final version of the software hit the market.

What is Market Samurai All About?

Built on the developer platform Adobe Air and featuring a simple interface, Market Samurai is an all-in-one marketing tool ideal for anyone in the internet marketing and traffic generation industry. It is one of few keyword tools that not only work on PC but also on Mac. Market Samurai offers the following features:
•    SEO Competition
•    Keyword Research
•    Publish Content
•    Ad Words
•    Find Content
•    Promotion
•    Monetization

Market Samurai – The Good

In order to fully-appreciate the power of Market Samurai, we need to explore the main function of the software:
Keyword Research – it uses two sources, SEO Digger and Google Synonym Tool. In addition, there are two filtering options – Adwords Traffic Filter and the SEO Traffic Filter. These two filters are effective in removing keywords that are not popular. The best thing is that you can choose to add keywords manually in case you already have a set of keywords that you wanted to analyze.
There are four categories you will need to choose from after you have initially analyzed the keywords. They include:
•    Organic – you can select from trends, total traffic and SEO Traffic.
•    Adwords – also contains three choices: CTR, CPC and Adwords traffic.
•    Competition – select from SEO competition and Adwords competition
Your choices:
•    Total Traffic: Shows you how many times your keyword has been searched in major search engines
•    SEO Traffic: Provides rough estimate of the traffic to be expected if your keyword is number one.
•    Trend: Shows the effects of seasonal traffic
•    Adwords Traffic:  Gives the amount of expected traffic if your ad is at the top spot.
•    CTR: Gives you the click-through-rate
•    CPR: Gives the value being paid by the top bidder per click
•    Adwords Competition: provides data on the number of Adwords for every keyword
•    SEO Competition: shows how many search engine results which have the exact match for your keyword

Market Samurai – The Bad

Considering that the software is relatively new, there are still some issues that need to be resolved. Many users have complained of experiencing downtime and there are also instances when the software hangs up. The keyword monthly estimated search may not be as accurate as Google Keyword estimation tool and Wordtracker.

Who is it for?

The software is designed to provide internet marketers with an effective tool that will help in SEO, PPC and competition analysis with the end result of getting targeted traffic that is likely to convert into CPC, Adsense revenue and sales. Market Samurai is more than a keyword tool and it really eliminates the need for other online sources of market research information. It also provides marketers with the tools aimed at maximizing the potential in terms of profit offered by keywords for niche markets.

Final Rating

Market Samurai is surprisingly-efficient and quick and is recommended for marketers who are building many websites targeting a wide array of niche markets. It is comforting to see that the developers have been able to fix many bugs that the initial software had and they are constantly implementing new features. The downside remains the price of the software which is currently $147 compared to its initial price of $ 67. If price is the stumbling block for users to acquire Market Samurai, then they also consider a similar software MicroNiche Finder which is only $97.

Download here: http://marketsamurai.com

A review of Market Samurai by Sam Kern

Tags: seo, sem, google, yahoo, seo product, seo software