Article marketing is widely used as a way to promote online businesses for a variety of reasons. Primarily, it is a way to quickly generate a large number of targeted visitors to your site. The following are some of the unmatched benefits you can get from article marketing.
Effective article marketing is well known to raise page rank of website and individual web pages. As we all know, the page rank is really important in the eyes of Google, which is the biggest search engine amongst all. The number of backlinks pointing to your site is a major contributor when it comes to page rank; the more articles you have on the web with links pointing to your site the more backlinks are credited to your site. However, when your article lands on pages that have a high page rank, it gets contributed to your page. High PR backlinks to your site can raise your own site’s PR and give you a boost in the search results. Google gets more searches performed through their search engine than any other so it would be a good idea to become competitive on their engine. Google’s algorithm is programmed to use page rank as a major factor in determining a site’s rank so that is a good thing to focus on. Your articles can bring you traffic from multiple sources. Once your page rank is increased by using articles then you can usually expect it to remain stable for a long time. This may one day apply to you so don’t forget; selling a site with a high page rank is easier and it will bring in more money.
Article marketing can be as simple as you want it to be or as complex. One article can show up in hundreds of locations online which will all send traffic your way. For instance, when you submit your articles to the directories, you’ll be getting direct traffic coming from them, since they have lots of targeted visitors.
The boost that you get from article directories is worth it, and besides the traffic coming directly from the directories; you will also get more when webmasters decide to publish your work on their blogs and websites. Keyword research will help you to uncover high searched for keywords that you can optimize your articles for and when the phrase is searched for, your article will appear. Don’t underestimate the power of article marketing, and remember that this is an area where it is okay to experiment with new ideas and concepts. Once you know what kind of articles you should create and how to get responses, there’s absolutely no stopping.
You have found the best way to build your online credibility. When you write and publish articles on a certain topic, consistently, you become a credible author and publisher that other people in your niche look up to. After a while of providing superb articles and other content you will automatically gain expert status. The possibilities are endless if you use this approach in a large market.
There are different level marketers in article marketing just as there are with any other method; which level will you do your article marketing on?