Affiliate marketing has been around for quite awhile. It’s new for people who don’t know much about it and old for all those affiliates who have been into business for long. Too bad that all of the myths that are in the industry didn’t die out, in fact they seem to be evolving.
You believe in the perfect affiliate myth if you are one of the many affiliate who are searching for the Holy Grail of affiliate programs. You are free to work with as many affiliate programs as you want but you will at least need several just so you can operate normally. Depending on one affiliate program is one of the worst mistakes that you can ever make as an affiliate marketer. One affiliate program can’t cut it because they can’t provide you with the variety of offers that you will need to test the market with. You can keep multiple winning campaigns but you will need to find them on different networks and from multiple merchants. Another positive of being a member of multiple affiliate programs is that if you are banned from one then your income won’t dry up because you have campaigns running elsewhere. Testing these different affiliate programs will give allow you to easily decide which ones would be a good fit for you. Affiliate program reviews and recommendations can be an excellent way of finding new programs but ultimately you will have to experience it for yourself. Some merchants are shady and will skim conversions or not pay at all so do a background check before you decide to send traffic their way. Whatever you choose, a small operation or a huge network, you have to test offers and find the winning campaigns. Now you are in a position to skyrocket your income by scaling up your winning campaigns and a few new ones. A myth that is very prevalent says that you must have a site that is loaded with content if you plan to succeed with affiliate marketing. This can’t be further from the truth, minisites have a small amount of content and are very prosperous. Ignore the quantity of your content and focus on making it as relevant as possible. For example, you can have hundreds of articles related to your niche on your website and promote your affiliate product with a banner. But you’d get even more sales if you just personally review the affiliate product, instead of just depending on the hope that people would click on your banner. The content should support the product. The most important element of this equation is the review so make sure you balance it right.
Too many people still believe that all affiliates do is spam. There are spammers out there, but the most successful affiliates use paid advertising. The community of affiliate marketers are against spamming and don’t condone it one bit.
These myths are harmful; they are like a virus to your mind, ready to turn you into another vessel for it to spread to other minds.