Article marketing is widely used as a way to promote online businesses for a variety of reasons. It can give you a surge of targeted traffic if done the right way. Article marketing has some very powerful advantages over most other marketing strategies, and we’ll look at a few of these now.
The goal with internet marketing is the same as any other business and that is to make a profit and experience growth. There are many Internet marketers who are still struggling to earn money online but in vain. The number one reason for failure online is that people don’t stay consistent with their activities; they jump from one technique to another and never see success. You will most likely have the best results starting with a method that fits your talents and skill set. Many marketers overlook the obvious. You can use the power of articles to actually start earning money by combining it with affiliate products. “Bum Marketing” is the catch-phrase that is used to describe this form of marketing. Article marketing is very simple but it is an ongoing process. One effective method is to find long phrase keywords that have a lot of monthly searches and write your articles around those. Your long-tail keywords, article, site, and products should all support one another. Since these keywords don’t have much competition, you’d be able to rank easily. Amazon and Clickbank have proven to be two very lucrative programs to use this method with. If you want to learn more about this particular form of article marketing then do a search on ‘bum marketing.’
Article traffic lasts for years and can bring tons of visitors to your site if you get them to rank high in the search engines. There are article marketers who get traffic from their articles that were published years ago. Getting more exposure for your articles is easy because other site owners like to use these article on their websites for content, which will only bring you even more visitors. Since your article has a resource box with a link to your website, it goes where ever your article goes. The main traffic from your articles will come once you are able to get them to rank high for search terms that get a lot of searches. This just goes on to show the power of article marketing when it comes down to getting consistent traffic. If you produce quality work then it will be very easy for you to share your article with bloggers, Twitter, and any other place you can think about. There are tons of ways you can leverage article marketing, and this happens to be one of the many ways to do it.
Don’t forget amount the opportunities you have to position yourself as an authority figure in your niche. If you think that you have nothing to teach people then you are mistaken; if you read one book on a subject and understood what you read then you know far more than the average searcher may know on that particular topic. Soon you will be followed by the many who want the knowledge you are sharing. It’s a win-win situation in every way. Article marketing works, plain and simple.