Every Internet marketer knows the value of having an email list, which is why it’s crucial that you take it seriously if you want to grow your online business. In this article we will talk about a few easy tips for building your list of subscribers.
A simple tip that can help you help you with your list building venture is to do ad swaps with other ezine publishers. You’ll find many newsletter publishers in your niche who have a good number of subscribers and who are willing to swap ads with you to grow mutually. This is a joint venture that can take you far. The only thing you need to do is track down other newsletter publishers in your niche and contact them. Let them know that you want to swap ads and promote their newsletter. You will mostly get a yes from them but in case you don’t, just move to the other one. Adding your own twist to this tactic will get you better results. If you decide to use a squeeze page to collect people’s contact information for your lists then you need to make sure that your page is converting nicely. That’s right; you have to take into consideration all the elements that will make it easier for your prospects to turn into subscribers. A good way to do this is to add a few testimonials to your squeeze page. The main goal of putting testimonials on your site is to help your site visitors feel comfortable about subscribing to your list. Don’t take this step lightly because eventually, what really matters is how effectively you’re converting your visitors to subscribers. You might even go a little bit further and add audio testimonial files to your page to help build your credibility and trustworthiness even further. Other squeeze pages often feel as if the creator did not care about the page at all. This means that you have a better opportunity to get more subscribers than your competitors. You need to really try to think creatively if you want to get as much as possible out of your squeeze page. Think about all of the things that will make your potential subscribers feel more comfortable. Make a list of all those things that can help you boost the response of your squeeze page, things like graphics, a strong copy, etc.
Here is a hing that other list builders will not share with you: use your blog to help your list building efforts. Blogging is a wonderful way to send out specific messages to groups of targeted prospects and your subscribers. When used with e-mail marketing you can really create a nice synergy. Make sure all of your blog posts include your opt-in box. If you don’t want to go the paid way, then you can simply start a free blog at WordPress or Blogger.com. Another way to leverage the power of blogging is to post on someone else’s site. You can post thoughtful comments on similar blogs within your niche and have your link in their for your squeeze page. You can also use trackbacks to comment on blogs. In lots of cases you will have these comments posted with a link to your website. This is a quick way to build traffic and get more subscribers. All in all, this article clearly explains how to build an e-mail list of your vary own.